The Black British Business Awards (BBBAwards) has partnered with global communications firm Weber Shandwick to launch Project RISE; an initiative created boost Black business representation in the media.

Weber Shandwick will provide £100,000 in pro-bono communications services to five hand-picked Black-owned businesses. Each business will receive £20,000 worth of consultancy time to accelerate their reach and influence and take their business to the next level. In addition, all applicants to the programme will receive access to a series of training sessions. These will focus on skills such as media relations, social media and video creation. The sessions will aim to enable all businesses to improve their communications strategy and impact.